Seth Godin’s daily email from Feb. 26, 2022 included this line:
“The easy problems are often an illusion. If they were real and they were easy, they’d be solved already.“
If you find yourself “solving” the same problem repeatedly, maybe it’s not actually the problem. Maybe it is an illusion.
Strategic leaders stop first and ask why. Getting down to the root problem isn’t always easy, but it is more impactful than fixing illusions.