Did I miss an opportunity?

Colleagues,

Have you missed an opportunity to do something better?
 
Please humor me as I play with an idea.
 

Back in November I launched APEx, a program designed to help assistant principals (APs) prepare for being principals while also becoming more effective APs. 
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APEx provides highly practical content, interactive learning, and a community environment. It is specifically designed to accommodate APs’ busy schedules and to be highly affordable to school districts ($600 for a full year).

In order to provide the service at that price, I had to make it scalable, so serving more people did not require more time on my part. That meant no customization.
 
However, now I am seeing that some customization for different districts could provide a huge increase in the benefits of APEx. Yes, it would cost a lot more, but right now districts don’t even have a choice in how much to invest.
 
What would APEx have looked like if I had started by designing the best program without compromise? I could then have scaled back to a middle version, and then stripped it down to a bargain version.
 
I assumed that districts would not invest heavily in AP development, but what if I was wrong?
 
What about you? Have you limited the possibilities of a project based on a fundamental calculus? 
 
Do good and be well,
 
Frederick