When we make something easier, we make it more likely a person will do it.

Colleagues,

Today’s message is not from my GREAT discussion with Katie Powell (you should definitely listen, it might be the best episode of 2026). Instead, I’ll build on yesterday in which I said the value of upgrading my website needed to be more valuable than the other things I am already doing.

Remember, motivation = value/effort, so it isn’t just about the value.

I am in a mastermind group with a business coach and five colleagues who also run their own businesses. This month, we are taking turns breaking down each others’ websites.

I’m up next week.

I will get a lot of feedback on my current website.

That feedback will make it easier for me to upgrade my website because I will have concrete guidance.

SO, lowering the effort will increase my motivation even given the relative value compared to other things I do.

Stated another way, when we make something easier, we make it more likely a person will do it. I know, this sounds so obvious, but how often do we try to motivate people through emotion or coercion instead of just making it easier?

I’m happy to acknowledge Kaleidoscope Adventures as a sponsor of yesterday’s episode of The Assistant Principal Podcast! I appreciate their support and encourage you to connect with them if you are thinking about planning a school trip!

Cheers!

​Frederick