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No, you cannot help me!!!

1/16/2025

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Colleagues,

MVP: People are more important than tasks and efficiency.

Here is the message I sent to American Airlines after I called their “customer support” number:

The call service experience has been the worst I have ever experienced. The new AI driven system is dehumanizing, frustrating, and counterproductive. I tried to change my trip online using the confirmation code and it would not work so I called, thinking maybe someone would help me. But no, your AI bot kept telling me over and over that I should do it myself online. When I hit zero to try and prompt her to send me to a human, she hung up on me!

I have been a loyal AA customer for two decades, but I am done. I will go OUT OF MY WAY to avoid flying AA again. Not sure why I am even bothering to write this as some AI bot will read it and tally it with some numerical code that some manager will see on a report and nobody will care about.

I’m not sharing this to trash AA, they are just doing what so many other places are doing.

I share this because I want me, you, all of us, to remember: the meaning of life is found in people and relationships. When we cut corners on human contact, we cut corners on relationships and a meaningful life.

Stay focused on people!

Cheers!

Frederick
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  • Resources
    • The Assistant Principal Podcast >
      • Frederick's Featured Podcasts
    • Daily Emails
    • Free Resources
  • reclaiming purpose
  • Support and Services
    • Testimonials
    • Strategic Leader Academy >
      • Building Classroom Culture
    • Coaching
    • Speaking