After creating a mantra, mission, and vision, we are now ready to dive into goals. Goals are the things that, if you achieve them, will lead to making your vision a reality. Goals lead to fulfillment of the vision, not the mission.
Goals should be few (three). SMART goals are nice, but not necessary for an MVP. In a traditional strategic plan, SMART goals are essential because they provide measures for determining success. However, the MVP is process driven and we will focus more on what we do daily than on the outcome at the end.
Step 1: Ask yourself what needs to happen in order to achieve the vision. If I do x, y, and z, that should lead to the vision. Try to keep it to three. You will need to decide how far out you want your goals to be. Typical timeframes are 3-5 years, 12 months, 3 months, and 1 month.
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